Amanleek

What they do:

Amanleek builds resilience within small and medium enterprises enhancing their employees benefits through digitally streamlined insurance experience that is tailored, affordable & promotes holistic wellness.

Why we invested:

Amanleek played a pioneering role as the first insurtech in Egypt to secure a digital brokering license. The marketplace's strategic partnerships with major insurers, diverse product offerings, and financial flexibility for consumers position it for success, The company is able to offer seamless policies in under 5 minutes. Regulatory milestones, including unique approvals for online onboarding and payment, showcase Amanleek's commitment to innovation in the underserved insurance market with vast potential.

Founding Team:

Mohab Aboueita - Co-founder & CEO of Amanleek 

Mohab is the cofounder and CEO of Amanleek, Egypt’s largest digital insurance platform. Mohab is on a mission to provide Egypt’s most vulnerable with a safety net that they can fall back on. After many years working as an insurance broker, Mohab witnessed firsthand the customer pain points and is tackling them through tech.

Mohab holds a bachelor degree from the American university in Cairo, where he studied mass communication and business administration and was president of the largest charity student organization on campus.

Mohamed Mansour - Co-founder & CPO of Amanleek 

Mohamed Mansour is a Co-founder and Chief Product Officer at Amanleek, driven by his passion for using technology to make a positive impact, he decided to participate in transforming the insurance industry in Egypt & MENA region by founding Amanleek. Prior to Amanleek, Mansour held various positions in both the insurance & pharmaceutical industries, He also built several web platforms like YallaRadio & Travpo.

At Amanleek, Mohamed is responsible for developing and launching innovative products that cater to the needs of the market & make insurance more accessible and affordable for everyone.

Ihab Elsokary - Co-founder & CMO of Amanleek 

Ihab is a marketing strategist with a passion for innovation and value-driven growth. He leverages the power of data and deep customer understanding for effective customer acquisition strategies and building long-lasting brand affinity.

Ihab earned his Bachelor of Business Administration with high honors from the American University in Cairo. Prior to co-founding Amanleek, he held key roles in consumer insights and strategy at multinationals such as Nestle and Kantar, consulting for major brands and Fortune 500 companies across various sectors, in areas encompassing strategy formulation, product development, brand positioning, and customer experience.

Active in:

Egypt