Strove

What they do:

Strove is a comprehensive employee wellbeing solution that empowers organisations to improve their employees mental and physical wellbeing. The Strove platform includes activity tracking, healthy competition, wellness challenges, meditation and sleep content, guided video workouts, 1:1 behavioural coaching and therapy, rewards, and personal health insights and analytics.

Why we invested:

Globally, the covid 19 pandemic raised signifiant awareness around health and wellbeing, whether in the form of physical health and medical aid, or work-related burnout and workplace anxieties. The employee health and wellness space in South Africa is underdeveloped, with few companies operating and attempting to introduce low-touch methods for enterprises to engage employees.

Strove’s competitive advantage lies in its modern approach to health and wellbeing. The platform is intuitive, easy to use, and incorporates up-to-date technology and a sophisticated user interface that sets it apart from existing competitors. The company’s B2B nature sets it apart from competitors in the space as well, offloading the financial burden from users and enabling employers to invest in the health and success of their workforce.

Founder:

Chris Bruchhausen is the Founder and CEO of Strove. He completed undergraduate and postgraduate degrees in accounting and finance from the University of Cape Town before jumping head-first into the world of startups. He founded his first company (Investmint) right out of university in 2018. The startup focused on using technology to help small and medium-sized businesses in Africa access working capital. 

After exiting Investmint in mid-2020, he founded Strove at the beginning of 2021 with the mission of improving the health and wellbeing of employees around the world. Outside of Strove, Chris has invested in and advises technology startups, and in his spare time, he competes in various running events at an elite level.

Active in:

South Africa, U.K.